Welcome to The Boston Globe lab's 'Beta Boston' tumblr. We’re experimenting with a comprehensive interactive approach to engaging users during the Patriots-Broncos game Saturday night; please feel free to pop in during the game and see what’s going on.
While fans are watching the game on TV (the “first screen”), many of them will be on laptops or tablets (the “second screen”) chatting with other fans, posting on Facebook, tweeting, etc.
We want them to be on our site, so during the game we’ll offer:
> Our usual fan chat, with our Obnoxious Boston Fan blogger approving fan comments, updating a scoreboard, and coming up with trivia quizzes.
> Boston.com columnist Chris Gasper will appear in a live Webcam video from Gillette Stadium at halftime to answer questions posed by fans in the chatroom.
> Boston Globe Patriots beat writer Greg Bedard will live-blog during the game, providing insight, analysis, context, and background.
> We will automatically pull in tweets – as we usually do – from Globe and Boston.com football tweeters, such as sports reporter Shalise Manza Young, and writers for other local and Denver news outlets.
> In the right column, we will have a photo gallery of photos transmitted during the game, game preview videos, poll questions, and our Pulse sentiment meter.
This link will go live about 45 minutes before the game starts at 8 p.m. (Channel 4):
http://www.boston.com/sports/football/patriots/multimedia/patriots_virtual_tailgate
Hope to see you there.
Posted by Teresa Hanafin
Director of Engagement and Social Media
Boston.com / The Boston Globe
