We’re rolling out a new tool on some stories on Boston.com: “Raise Your Voice” is an easy-to-use “political messaging utility” enabling online readers to write public officials in response to issues they read about and care about. Clicking the link in an article launches a dialog box in which readers can find their federal, state, and (soon) local elected representatives, write them, and then invite friends to add their voices as well. You can write to the presidential candidates as well.
“We’re excited to give readers a chance to contact their elected officials, and interested to see what people think about our effort to streamline civic participation,” says Bennie DiNardo, Deputy Managing Editor for Multimedia at the Boston Globe.
“There has always been a connection between the news and civic action,” says Andrew Swayze, co-founder of Raise Your Voice, a Boulder, Colo.-based startup. “Legislators will tell you that half their mail comes in response to newspaper articles. We’re making that link more direct, and in the process adding a new layer of interactivity for news site visitors. We’re thrilled that Boston.com is beta-testing the tool.”
Let us know what you think.
Joel Abrams, Senior Product Manager, Boston.com